Tag: pet invention

Mars Petcare Launches Accelerator Program for Pet Startups

by Mary Hope Kramer - 03270

Mars Petcare has had great success with developing disruptive new technologies in the pet space, as well as growing their dozens of pet food brands.  Their biggest pet tech successes to date include hot properties like Wisdom Panel, a canine DNA testing company, and Whistle, a GPS pet location and

Pet Invention Scores Big on Shark Tank

by Mary Hope Kramer - 04021

There have been many pet inventions featured on Shark Tank over the show’s nine seasons, but last week’s episode featured a huge pet business investment from Lori Greiner: $500,000 for a 5 percent share! Lori spent the big bucks to obtain a share of the BrilliantPad.  The BrilliantPad is branded as

Two Competitions Announced for Pet Entrepreneurs

by Mary Hope Kramer - 02278

Are you launching (or have you recently launched) your own pet business or pet product?  If so, consider entering these two high dollar competitions backed by major pet industry entities: The Pet Care Innovation Prize offered by Nestle Purina is back for 2017 after a successful debut last year.  The PCIP